The Creative & Communications Association Pitch Programme was developed with the objective of bringing about consistency, transparency, and higher standards in agency selection processes for all parties in our industry.

As part of this programme, the Creative & Communications Association manages a Pitch Consultant Accreditation process, runs a cross-industry sentiment survey on pitching and maintains the best practice Pitch Guidelines. The purpose of this programme of work is to develop a strategic framework which delivers a positive impact for the Irish marketing and communications industry. You can view the Pitch Guidelines below.