Market Intelligence
We produce evidence and research for Ireland’s creative and communications industry.
The Creative & Communications Association produces evidence and research for Ireland’s creative and communications industry and stakeholders who shape its operating environment. This gives members the data and insight to make better decisions inside their businesses, and it enables us to shape outside reputation and policy — with government, regulators, media and business.
Pathfinder Survey
Pathfinder is a quarterly pulse survey of agency leaders and CEOs, capturing sentiment on trading conditions, costs, confidence as well as the sector and broader business
outlook. Findings are shared with members and used externally to inform Government, media and business audiences about trends affecting the sector.
Salary & Workplace Trends Report
This report provides a comprehensive snapshot of the Irish creative and communication landscape, outlining the latest salary and workplace trends. Conducted annually, it is a key evidence base for industry planning and is available to participating members only.
Industry Economic Reports
Deep-dive research is carried out on strategic issues facing the industry, developed in consultation with members and partners, to support thought leadership, public affairs activity and long-term sector positioning.
Effie Case Guide
Members receive access to a curated reference guide of award-winning Irish Effie case studies. This resource supports strategy development and internal training by showcasing proven examples of creativity delivering commercial outcomes for Irish business.
Members who would like more information can contact:
Niall Carty
Director of Public Affairs
Niall.Carty@ccai.ie.
